eCommerce Benchmark KPIs: Electrical Appliances in Ukraine

In 2023, next to an add-to-cart rate of 7.5%, a cart abandonment rate of 76%, and a conversion rate of 1.8%, the eCommerce Benchmark KPIs for Electrical Appliances in Ukraine also consist of an AOV of US$108.2, a discount rate of 10.8%, and a return rate of 4.5%.

于2023年，乌克兰家电电子商务基准关键绩效指标（KPIs）除7.5%的加入购物车率、76%的购物车放弃率以及1.8%的转化率之外，还包括平均订单价值（AOV）为108.2美元、折扣率为10.8%以及退货率为4.5%。