Ad-supported and ad-free HVOD users in the U.S. 2022, by generation
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https://www.statista.com/statistics/1358549/ad-supported-ad-free-hvod-us-by-generation/
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According to a March 2022 survey conducted among U.S. adults, most of the Gen X or older users at selected hybrid video-on-demand platforms were more likely to select the ad-free tier rather than the ad-supported one. For example, the share of Gen Xers and older using the ad-free version of Peacock Premium amounted to 61 percent, while 50 percent of this generation were ad-supported viewers.
根据2022年3月对美国成年人进行的调查，在所选的混合视频点播平台上，大多数出生于X世代及更早的用户更倾向于选择无广告级别而非广告支持级别。例如，使用Peacock Premium无广告版本的X世代及更早用户占比达到了61%，而该年龄段的50%用户则选择了广告支持版本。
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