Share of US beauty shoppers that want different appointment types 2021, by generation

According to survey findings from May 2021, type of retail store visit appointments preferred by makeup and skincare shoppers differed across generations in the United States. When it came to 'wanting at least one type of appointment', millennials and Gen Z took the lead with 82 percent compared to baby boomers. For in-store service appointments, roughly one-third of all shoppers across both generations expressed an interest for this type of retail visit appointments to makeup and skincare stores.

根据2021年5月的调查结果，美国化妆品及护肤品消费者偏好不同年龄层青睐的零售店预约类型存在差异。在‘希望至少预约一种类型’方面，千禧一代和Z世代以82%的比例领先于婴儿潮一代。对于店内服务预约，在两个年龄层中，大约三分之一的消费者表示对化妆品及护肤品零售店的此类预约访问有兴趣。