Preference of using ad-supported vs. ad-free video services in the U.S. 2024

Preference of consumers using ad-supported versus ad-free video services within a year in the United States as of June 2024

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Ad-supported and ad-free HVOD users in the U.S. 2022, by generation

According to a March 2022 survey conducted among U.S. adults, most of the Gen X or older users at selected hybrid video-on-demand platforms were more likely to select the ad-free tier rather than the

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Ad revenues of top ad-supported video streaming services in the U.S. 2023

Advertising revenues of selected ad-supported video streaming services in the United States in 2023 (in billion U.S. dollars)

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Consumers using ad-supported and ad-free streaming services in the U.S. 2021-2024