A2P SMS revenues worldwide 2020-2025

In 2021, the global application-to-person (A2P) SMS market is anticipated to reach 45.93 billion U.S. dollars in revenue. The figure includes the revenues for SMS, RCS, and OTT business messaging formats for the following sectors: banking, ticketing, healthcare, content payment, advertising, and retail. Simply put, an A2P SMS is a message in which recipients are not expected to reply, which is frequently used by businesses in order to communicate with consumers.

于2021年，全球面向个人（A2P）短信市场预计将实现4,593亿美元的收益。此数据涵盖了包括短信、富通信服务（RCS）以及在线即时通讯（OTT）在内的各类业务消息格式所带来的收入，涉及以下领域：银行业务、票务、医疗保健、内容支付、广告和零售业。简言之，A2P短信是一种不期待收件人回复的消息，此类消息常被企业用于与消费者进行沟通。