eCommerce Benchmark KPIs: Electronics in Ukraine

In 2023, next to an add-to-cart rate of 7.5%, a cart abandonment rate of 71.2%, and a conversion rate of 2.2%, the eCommerce Benchmark KPIs for Electronics in Ukraine also consist of an AOV of US$80.4, a discount rate of 13.3%, and a return rate of 4.7%.

于2023年，乌克兰电子消费品电子商务基准关键绩效指标（KPIs）除7.5%的加入购物车率、71.2%的购物车放弃率及2.2%的转化率外，还包括平均订单价值（AOV）为80.4美元、13.3%的折扣率和4.7%的退货率。