Power Your TV Ads With Currency-Grade Data Insights
收藏Snowflake2024-10-23 更新2024-10-25 收录
下载链接：
https://app.snowflake.com/marketplace/listing/GZSNZ2EIIW
下载链接
链接失效反馈官方服务：
资源简介：
Struggling to drive optimal ad performance? iSpot brings you fast and accurate TV ad measurement, from creatives to outcomes, that drives effectiveness and efficiency. iSpot is purpose-built to uniquely deliver digital-like precision in measuring every TV ad’s performance, allowing you to maximize your TV ad impact.
iSpot has three precisely measured currency-grade data sets available, backed by rigorous methodology and data science. Each set is an aggregation of a single currency source data set.
iSpot’s data will provide actionable insights relevant and essential for ratings forecasting and ad optimization needs, through accurate, real-time reporting of linear TV ad data.
Samples/Tables and fields available include:
1. Telecast (program airings level)<br/>Fields include these and more:
- Show Date
- Network Name
- Telecast Name/Airing
- Impressions C3 and C7
2. 15 minute (window / program)<br/>Fields include these and more:
- Quarter Hour Weight
- Network Name
- Telecast Name/Airing
- Impressions C3 and C7
3. Ad airing level <br/>Fields include these and more:
- Show Date
- Network Name
- Telecast Name/Airing
- Impressions C3 and C7
提供机构：
iSpot.tv
创建时间：
2024-02-27
