The Impact of Direct-to-Consumer Advertising on Pharmaceutical Prices and Demand
收藏NBER2010-05-01 更新2025-01-04 收录
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https://www.nber.org/papers/w15969
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资源简介:
Expenditures on prescription drugs are one of the fastest growing components of national health care spending, rising by almost three-fold between 1995 and 2007. Coinciding with this growth in prescription drug expenditures has been a rapid rise in direct-to-consumer advertising (DTCA), made
提供机构:
美国国家经济研究局
创建时间:
2010-05-01



