eCommerce Benchmark KPIs: Musical Instruments in Singapore

In 2023, next to an add-to-cart rate of 10.4%, a cart abandonment rate of 72.7%, and a conversion rate of 2.8%, the eCommerce Benchmark KPIs for Musical Instruments in Singapore also consist of an AOV of US$343.2, a discount rate of 7.9%, and a return rate of 3.7%.

于2023年，新加坡音乐器材电子商务领域的基准关键绩效指标（KPIs）除却10.4%的加入购物车率、72.7%的购物车放弃率以及2.8%的转化率之外，亦包含平均订单价值（AOV）为343.20美元、折扣率为7.9%以及退货率为3.7%。