Bangkok bus service improvement: a case study of Bus Line 8
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Bus transport is the major mode of mobility in Bangkok, especially for low income people. Although buses are considered the main transport the service is not satisfactory, it is still questionable whether the quality is acceptable. This study aimed to explore passengers and service providers experience of the service quality of Bus Line 8, especially an ordinary bus, which is often complained the most. The factors contributing to its service quality as well as the constructive ways for improvement will be identified. This is a qualitative study, and data was collected through content analysis and face to face interview. The research participants are divided in 2 groups: Group 1 with 30 passengers and Group 2 with 10 service providers, included bus owners, bus drivers and ticket collectors, and BMTA officers. Concepts from the literature review are used to create the interview questions which are related to the objectives of the study.
公共巴士是曼谷最主要的出行交通方式,尤其为低收入群体的核心出行选择。尽管巴士被认定为曼谷的核心公共交通方式,但其服务质量却难言令人满意,其服务水准是否达标仍存疑。本研究旨在探究8号公交线路(尤以最常被投诉的普通公交班次)的乘客与服务从业者对其服务质量的体验情况。本研究将明确影响其服务质量的各类因素,以及可行的优化改进路径。本研究属于质性研究,数据通过内容分析法与面对面访谈两种方式采集。研究参与者分为两组:第一组为30名乘客,第二组为10名服务从业者,涵盖巴士车主、驾驶员、售票员以及曼谷大众运输管理局(Bangkok Mass Transit Authority,BMTA)工作人员。研究基于文献综述提炼的相关概念设计访谈提纲,所有问题均与本研究的研究目标高度契合。




