中国文保链-文博文创产品销售统计分析数据集
收藏资源简介:
本数据集合收录了何以博乐全国博物馆文创品牌系列活动数据,包含字段名称如“文创活动类型”(分类字段)、“文创活动数据统计口径”(分类字段,阶段数据、单日数据)、“文创活动时间(阶段数据)”(日期型)、“文创活动时间(单日数据)”(日期型)、“文创活动区域”(分类字段)、“文创活动地址”(字符型)、“文创活动主题背景”(字符型)、“文创活动规模(SKU数量)”(分类字段)、“文创活动规模(活动面积)”(分类字段)、“销售TOP1产品来源”(字符型,博物馆及文创企业供应商名称)、“销售TOP2产品来源”(字符型)、“销售TOP3产品来源”(字符型)、“销售 TOP1 产品品类”(分类字段)、“销售 TOP1 产品品类占比”(数值型,%)、“销售 TOP2 产品品类”(分类字段等)、“销售 TOP2 产品品类占比”(数值型,%)、“销售 TOP3 产品品类”(分类字段)、“销售 TOP3 产品品类占比”(数值型,%)、“当期销售最高产品单价”(数值型,RMB)、“渠道类型”(分类字段)、“是否自营”(分类字段)、“主要客户类型”(分类字段)、“主要年龄段”(分类字段)。
This dataset compiles data on the series of activities of the He Yibole national museum cultural and creative brand. The dataset includes the following fields: 1. Type of Cultural and Creative Activity (categorical field) 2. Statistical Caliber of Cultural and Creative Activity Data (categorical field, including staged data and single-day data) 3. Cultural and Creative Activity Time (Staged Data) (date type) 4. Cultural and Creative Activity Time (Single-day Data) (date type) 5. Cultural and Creative Activity Region (categorical field) 6. Cultural and Creative Activity Address (string type) 7. Thematic Background of Cultural and Creative Activity (string type) 8. Scale of Cultural and Creative Activity (Number of SKUs) (categorical field) 9. Scale of Cultural and Creative Activity (Activity Area) (categorical field) 10. Top 1 Sales Product Source (string type, name of museum and cultural and creative enterprise suppliers) 11. Top 2 Sales Product Source (string type) 12. Top 3 Sales Product Source (string type) 13. Top 1 Sales Product Category (categorical field) 14. Proportion of Top 1 Sales Product Category (numeric type, %) 15. Top 2 Sales Product Category (categorical field, etc.) 16. Proportion of Top 2 Sales Product Category (numeric type, %) 17. Top 3 Sales Product Category (categorical field) 18. Proportion of Top 3 Sales Product Category (numeric type, %) 19. Highest Unit Price of Products in the Current Period (numeric type, RMB) 20. Channel Type (categorical field) 21. Whether Self-operated (categorical field) 22. Main Customer Type (categorical field) 23. Main Age Group (categorical field)




