Number of TikTok social buyers in the U.S. 2023-2027

Statista2026-04-11 收录

社交电商

用户规模预测

数据链接：

https://www.statista.com/statistics/1416752/tiktok-shopping-buyers-us/数据链接链接失效反馈

官方服务：

资源简介：

Number of TikTok social buyers in the United States in 2023 and 2024 with a forecast to 2027 (in millions)

社交电商数据集

社交电商

用户行为分析

本数据集包含100,000条社交电商用户购买行为记录，涵盖31个特征变量和1个二分类目标变量（是否购买）。小红书、抖音等社交电商平台的真实场景，包含用户特征（年龄、性别、等级等10个）、内容特征（价格、折扣、类目等7个）、社交特征（点赞、评论、分享等6个）、行为序列特征（加购、用券、浏览等5个）以及4个衍生特征（互动率、购买意向等）。数据集正负样本比例约为1:4，用户以年轻女性为主（平均年龄27岁

阿里云天池2026-07-13 更新4470

Breakdown of major social group-buying app users in China 2018, by city tier

社交电商

用户分布

As of end 2018, nearly 55 percent of the users of WeChat community group-buying services in China came from the third-tier cities and below. Meanwhile, residents from third-tier cities and below accou

www.statista.com2024-02-27 更新60

Social commerce as share of total e-commerce worldwide 2018-2030

社交电商

市场趋势

Social commerce as percentage of total e-commerce worldwide from 2018 to 2030

Statista20

Data_Understanding_Social_Commerce_Use_Intention.csv

社交电商

用户行为

Data to the article named "Understanding Social Commerce Use Intention"

DataCite Commons2025-04-01 更新100

Main drivers for increased social media purchases worldwide 2024