Average number of IG stories posted by brands per month 2020, by account size

From April 2019 to September 2020, brands with over 100 thousand followers on Instagram posted an average 14.46 stories per month. Additionally, brands fewer than 5k followers posted only posted approximately three stories per month.

自2019年4月至2020年9月，在Instagram上拥有超过10万粉丝的品牌平均每月发布14.46个故事。此外，粉丝数量少于5,000的品牌仅平均每月发布大约三个故事。