All Media and Products Survey 2009 - South Africa

Name: All Media and Products Survey 2009 - South Africa
Creator: www.datafirst.uct.ac.za
Published: 2021-01-18 00:00:00
License: 暂无描述

www.datafirst.uct.ac.za2021-01-18 更新2025-01-15 收录

下载链接：

https://www.datafirst.uct.ac.za/dataportal/index.php/catalog/629

下载链接

链接失效反馈

官方服务：

资源简介：

Abstract --------------------------- The South African Audience Research Foundation (SAARF) conducts the All Media and Products Survey (AMPS) to collect data on media usage of South Africans, as well as their ownership or usage of certain products and services. Geographic coverage --------------------------- The survey covers major rural and urban areas in South Africa. This includes major metropolitan areas in Gauteng, Western Cape, Eastern Cape, KwaZulu-Natal, Free State and Northern Cape. Analysis unit --------------------------- Households and individuals Universe --------------------------- The universe which the AMPS sample is drawn comprises virtually all South African adults aged 15 years or older throughout urban and rural areas of major metropolitans in South Africa. The survey covers residents in private households, or hotels, residential hotels and similar accommodation in the Republic of South Africa. Kind of data --------------------------- Sample survey data Sampling procedure --------------------------- The universe which the AMPS sample is drawn comprises adults aged 15 years or older in South Africa. A multistage, area stratified, quasi-probability design was employed on a full annual sample. Using population estimates, the sample is then grossed up to the total population so that findings can be looked at in terms of both percentage and thousands of people. The data were collected by personal, in-home interviews. In the case of each racial group, certain areas were excluded from consideration, as containing no persons or a negligible number of persons in a given group. Mode of data collection --------------------------- Face-to-face [f2f]

摘要 --------------------------- 南非受众研究基金会（SAARF）执行全媒体与产品调查（AMPS），旨在搜集南非人在媒体使用方面的数据，以及他们对于特定产品及服务的拥有或使用情况。地理覆盖范围 --------------------------- 本调查覆盖南非的主要农村和城市地区，包括豪登省、西开普省、东开普省、夸祖鲁纳塔尔省、自由州省和北开普省的主要都市地区。分析单位 --------------------------- 家庭与个人总体 --------------------------- AMPS样本的总体包括南非所有15岁及以上的成年人，这些成年人遍布南非各大都市的城乡地区。调查覆盖了私人住宅、酒店、住宅酒店及类似住宿设施中的居民。数据类型 --------------------------- 样本调查数据抽样程序 --------------------------- AMPS样本的总体包括南非15岁及以上的成年人。采用了一种多阶段、地区分层、准概率设计，对全年样本进行了全面调查。利用人口估计值，样本随后扩大至总人口，以便可以从百分比和千人规模的角度审视调查结果。数据通过面对面访谈方式收集。对于每个种族群体，某些地区因无人员或人员数量微不足道而被排除在考虑之外。数据收集方式 --------------------------- 面对面访谈 [f2f]

提供机构：