Sample Personas with IP Addresses / Hashed Email Addresses

Gravy Personas delivers meaningful consumer personas to help brands understand consumer’s actual interests and buying intent and target them with personalized messaging. This data is built on verified mobile location signals from 150MM+ devices in the U.S. each month. It connects real-world consumer behavior to thousands of leading brands, millions of places of commercial interest, and events to identify groups like foodies, frequent shoppers, in-market auto buyers, retirees, and pre-movers.

Sample Table Includes:
-A sample of 100K unique IP addresses and hashed email addresses
-Every Persona associated with those identifiers

Sample Fields Included:
-IP Address
-MD5 Hashed Email Address
-SHA1 Hashed Email Address
-SHA256 Hashed Email Address
-Persona ID

*For a data set of Personas with other identifiers, such as Mobile Advertiser IDs (MAIDs) included, please contact Gravy directly.

Additional Information:
Personas are built on 100% deterministic visit data. Over 350 consumer personas are available for a wide selection of categories representing recruiting, lifestyle, enthusiast, B2B, life stage, and in-market consumer groups.