Storytelling in Short-Form Brand Video: Study 1 stimuli (96 videos) with SHA-256 manifest
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Stimulus set for Study 1 (main experiment) of "Storytelling in Short-Form Brand Video" (Emad AbouElgheit, Western Connecticut State University). Twelve creative families, each produced in eight fixed profiles that switch four storytelling components (event structure, character, progression, setting) on and off: 96 AI-generated 20-second vertical videos (Wan 3.0 via DaVinci; synthetic people and voices; fictional apparel brands). Files are named F<family>_P<profile>.mp4. Three videos (F7_P10, F8_P8, F9_P3) were re-rendered after the stimulus pretest, as stated in the preregistration. Files: the 96 video files, deposited individually, and main_stimuli_sha256.csv (per-file family, profile, Qualtrics library id, version, bytes and SHA-256; Zenodo records the MD5 of each file as uploaded). The files are restricted until the paper is published; reviewers and editors can request access. WCSU IRB Protocol 2627-08.



