The dataset contains texts of tourist promotion of Thessaloniki about the city, its history, gastronomy, its monuments, innovation, etc., compiled by the Department of Tourism of the Directorate of
Gastronomic marketing is becoming a crucial element in national branding, influencing the country's international perception, promoting tourism, and economic development. This article analyzes theoret
This objective of this independent research is to explore the impact of different factors of consumer perceived value on customers’ purchase intention of personal use digital arts. Due to different ex