Throtle - Connected TV (CTV) Identity Data

Throtle brings the advantages of identity resolution to TV advertising, connecting with individuals wherever they are watching. By linking connected TV identifiers to the Throtle Identity Graph, brands and marketers can deterministically target individuals and households for cross-screen campaign targeting.

搜集汇总

背景与挑战

背景概述

该数据集通过连接电视标识符与身份图谱，为品牌提供精准的跨屏广告定向投放能力，支持家庭和个人层面的确定性目标定位。