THE CONCEPT OF "BEAUTY" IN ENGLISH AND UZBEK LINGUOCULTURES

This article presents a comparative linguocultural analysis of the concept of “beauty” (go’zallik) as manifested in English and Uzbek linguistic worldviews. Drawing on cognitive linguistics, conceptual metaphor theory, and culturally specific lexical units, the study examines how the semantic field of “beauty” is structured, encoded, and transmitted in both languages. The research identifies core conceptual metaphors, key phraseological units, and culturally loaded proverbs to determine points of convergence and divergence between the two linguocultures. The findings reveal that while universal aesthetic values underpin both traditions, English conceptualizations tend to emphasize individual, visible, and temporary beauty, whereas Uzbek linguocultural tradition foregrounds inner, moral, and communal dimensions of the concept. The study contributes to the broader field of intercultural communication and cognitive semantics.