Apple product sales comparison 2009-2018, by quarter

The statistic shows a comparison of Apple iPhone, iPad and iPod sales from the first quarter of 2006 to the company's latest financial quarter. In Apple's forth financial quarter of 2018 approximately 47 million iPhones were sold worldwide. Apple product sales - additional informationSince the introduction of the iPhone in June 2007, sales of the iPod have dramatically decreased from over 10 million units per quarter on average to less than 3 million units in the fourth quarter of 2014, after which Apple stopped reporting sales figures for the iPod as its own category. In contrast, sales of the iPhone have increased rapidly, with over 211 million units sold worldwide in 2016 and over 77 million units sold in the first quarter of 2018 alone. Apple’s operating system, iOS had a global market share of 12.5 percent in the third quarter of 2017, making it the second most popular operating system in the world behind only the Android OS. Apple released its first iPad in April 2010, with the two most recent models, the iPad Air 2 and the iPad Mini, announced in October 2014. There have been seven versions of the iPad to date. At the beginning of 2012, the iPad was the dominant force in the global tablet market with a market share of 58.1 percent. This share decreased to 25.8 percent in the third quarter of 2017 as Apple faced competition from Google and Samsung. The iPad nevertheless remains a major product for Apple with unit sales of 13 million in the first quarter of 2018, generating revenue of over 5.9 billion U.S. dollars.

该统计数据显示了自2006年第一季度至公司最新财季，苹果iPhone、iPad及iPod销售情况的比较。在2018年的第四财季，苹果全球范围内共售出约4700万部iPhone。自2007年6月iPhone问世以来，iPod的销量经历了显著下降，平均每季度销量从超过1000万部降至2014年第四季度的不到300万部，此后苹果停止将iPod的销售数据单独列出。与此形成鲜明对比的是，iPhone的销量呈现出快速增长态势，2016年全球销量超过2.11亿部，仅在2018年第一季度就售出超过7700万部。苹果的操作系统iOS在2017年第三季度的全球市场份额为12.5%，使其成为仅次于Android操作系统的全球第二大最受欢迎的操作系统。苹果于2010年4月发布了其首款iPad，最新的两款产品iPad Air 2和iPad Mini于2014年10月宣布。截至目前，iPad共推出了七代产品。2012年初，iPad在全球平板电脑市场占据主导地位，市场份额达到58.1%。尽管面临谷歌和三星的竞争，该份额在2017年第三季度降至25.8%，但iPad依然是苹果的重要产品，2018年第一季度销量达到1300万部，创造了超过59亿美元的营收。