遇见数据集

Marketing Practices of Afro-Caribbean Entrepreneurs Survey (2023)

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Zenodo2025-10-25 更新2026-05-26 收录
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资源简介:

This dataset contains anonymised responses from 91 Afro-Caribbean small and medium-sized enterprise (SME) owner-managers in South London. The survey explores marketing practices, budget constraints, perceived effectiveness of channels, and attitudes toward creativity and business growth in resource-constrained environments.

提供机构:
Zenodo
创建时间:
2025-10-25
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