eCommerce Benchmark KPIs: Homeware in Portugal

In 2023, next to an add-to-cart rate of 12.7%, a cart abandonment rate of 79.5%, and a conversion rate of 2.6%, the eCommerce Benchmark KPIs for Homeware in Portugal also consist of an AOV of US$100.6, a discount rate of 10%, and a return rate of 7.1%.

至2023年，葡萄牙家居用品的电子商务基准关键绩效指标（KPI）包括：购物车添加率为12.7%，购物车放弃率为79.5%，转化率为2.6%，平均订单价值（AOV）为100.6美元，折扣率为10%，退货率为7.1%。