批发客户数据集

Provide all relevant information about your data set. Attribute Information: 1) FRESH: annual spending (m.u.) on fresh products (Continuous); 2) MILK: annual spending (m.u.) on milk products (Continuous); 3) GROCERY: annual spending (m.u.)on grocery products (Continuous); 4) FROZEN: annual spending (m.u.)on frozen products (Continuous) 5) DETERGENTS_PAPER: annual spending (m.u.) on detergents and paper products (Continuous) 6) DELICATESSEN: annual spending (m.u.)on and delicatessen products (Continuous); 7) CHANNEL: customersa€? Channel - Horeca (Hotel/Restaurant/Caf??) or Retail channel (Nominal) 8) REGION: customersa€? Region a€“ Lisnon, Oporto or Other (Nominal) Descriptive Statistics: (Minimum, Maximum, Mean, Std. Deviation) FRESH ( 3, 112151, 12000.30, 12647.329) MILK (55, 73498, 5796.27, 7380.377) GROCERY (3, 92780, 7951.28, 9503.163) FROZEN (25, 60869, 3071.93, 4854.673) DETERGENTS_PAPER (3, 40827, 2881.49, 4767.854) DELICATESSEN (3, 47943, 1524.87, 2820.106) REGION Frequency Lisbon 77 Oporto 47 Other Region 316 Total 440 CHANNEL Frequency Horeca 298 Retail 142 Total 440 Relevant Papers: Cardoso, Margarida G.M.S. (2013). Logical discriminant models a€“ Chapter 8 in Quantitative Modeling in Marketing and Management Edited by Luiz Moutinho and Kun-Huang Huarng. World Scientific. p. 223-253. ISBN 978-9814407717 Jean-Patrick Baudry, Margarida Cardoso, Gilles Celeux, Maria Jos?? Amorim, Ana Sousa Ferreira (2012). Enhancing the selection of a model-based clustering with external qualitative variables. RESEARCH REPORT N?° 8124, October 2012, Project-Team SELECT. INRIA Saclay - ??le-de-France, Projet select, Universit?? Paris-Sud 11 Citation Request: The data set is originated from a larger database referred on: Abreu, N. (2011). Analise do perfil do cliente Recheio e desenvolvimento de um sistema promocional. Mestrado em Marketing, ISCTE-IUL, Lisbon