COVID-19 impact on increased online purchases in India 2020

Online purchases did not surge during the coronavirus (COVID-19) pandemic in India. According to a survey on Indian online shopping behavior conducted by Rakuten Insight in May 2020, about 59 percent of respondents said that they purchased online during the pandemic as they were practicing social distancing and wanted to minimize their time outside of the home. The most commonly purchased items were food and groceries, personal hygiene products, and household cleaning products.

在印度，新冠病毒（COVID-19）大流行期间，在线购物并未出现显著增长。根据Rakuten Insight于2020年5月进行的印度在线购物行为调查，大约59%的受访者表示，他们在疫情期间进行在线购物，这是出于实施社交距离和尽量减少外出时间的考虑。最常购买的商品为食品和杂货、个人卫生用品以及家庭清洁用品。