eCommerce Benchmark KPIs: Camping & Adventure in South Africa

In 2023, next to an add-to-cart rate of 7.1%, a cart abandonment rate of 81.2%, and a conversion rate of 1.3%, the eCommerce Benchmark KPIs for Camping & Adventure in South Africa also consist of an AOV of US$97.9, a discount rate of 7.7%, and a return rate of 4%.

在2023年，南非露营与探险电子商务领域的关键绩效指标（KPIs）包括：7.1%的加入购物车率、81.2%的购物车放弃率、1.3%的转化率，此外，平均订单价值（AOV）为97.9美元，折扣率为7.7%，退货率为4%。