The Role of Broadcasting in the First Direct Elections to the European Parliament

The 1979 Media Study investigates the role of television in the first direct European Elections in 1979. It is a cross-national empirical research across nine nations. The research team included scholars from each of the European Community countries and involved the collection and analysis of data from each country about the campaigning activities of participating parties, journalists’ attitudes toward Europe and the elections, campaign coverage on television, and voters’ exposure and responses to the campaign.