eCommerce Benchmark KPIs: Grocery in Poland

In 2023, next to an add-to-cart rate of 15.9%, a cart abandonment rate of 70.8%, and a conversion rate of 4.7%, the eCommerce Benchmark KPIs for Grocery in Poland also consist of an AOV of US$62.1, a discount rate of 14.2%, and a return rate of 4.9%.

于2023年，波兰的电子商务杂货领域关键绩效指标（KPI）显示，除15.9%的加入购物车率、70.8%的购物车放弃率以及4.7%的转化率之外，还包括平均订单价值（AOV）为62.1美元、折扣率为14.2%以及退货率为4.9%。