Data Survey and SPSS

The data collected in this study were primarily from general public participants with diverse demographic backgrounds, as they were interviewed based on the content of the questionnaires.
1. Demographic Indicators
This questionnaire collects basic demographic data, data about their mental disorder, and what methods are most effective in identifying the presence of positive schizotypy in their romantic relationships.
• Age (from below 18 to above 50)
• Gender (Male, Female, Other)
• While that ranges from High School to PhD Education Level.
• Annual Household Income (with multiple income brackets)
This implies that the survey is based on a wide selection of the population, which is not only confined to one particular sector of the population in terms of age group, gender, income level, or education.
2. Topical Focus
The survey focuses on:
• Perceptions of surrogate advertising
• Consumer behavior and ethical considerations
• Influence of celebrity endorsements
• This has an impact on brand visibility and consumer trust.
• Effects on underage consumption and the prevailing societal norms
3. Geographical/Cultural Context
The interview section refers to demographic questions, but they are mostly general.
"Surrogate Advertising in Indian Alcoholic & Tobacco Industry"
This indicates that the qualitative interviews are about Indian context perceptions in industries hit by advertising bans (alcohol and tobacco).
Conclusion
Data was derived from a general population background (by age, gender, education, income), with a special focus on Indian consumers regarding qualitative insights concerning the surrogate advertising prevalent in the alcohol and tobacco industries.