Distribution of infant diaper sales channels in China 2021
收藏www.statista.com2025-03-22 收录
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https://www.statista.com/statistics/1261504/china-leading-distribution-channels-for-baby-diapers/
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E-commerce became a significant distribution channel for baby diapers in China. In 2021, around 49.5 percent of the infant diapers were sold online in China, while about 50.5 percent were sold offline. Among all physical retail channels, maternity and childcare stores were the most popular place for consumers to purchase diapers.
电子商务已成为中国婴幼儿纸尿裤的重要分销渠道。2021年，中国婴幼儿纸尿裤的约49.5%通过网络渠道销售，而约50.5%通过线下渠道销售。在所有实体零售渠道中，母婴及育儿用品店是消费者购买纸尿裤的首选之地。
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