Balance of opinions on e-commerce among trading enterprises in France 2014

This statistic illustrates results of a survey conducted among trading enterprises in France in 2014. It displays a balance of opinion regarding the impact of internet sales on margins, number of customers, employment and physical selling points' activity. With regards to margins, results show that enterprises in the retail trade sector had a rather negative opinion on e-commerce with a balance of opinion of -8 points. However, when it came to the number of customers, the balance of opinion among these same enterprises was +42.

本统计图展示了2014年对法国贸易企业进行的一项调查结果。图中呈现了关于互联网销售对利润率、客户数量、就业以及实体销售点活动影响的观点平衡。在利润率方面，结果显示零售贸易领域的企业对电子商务持有较为消极的看法，观点平衡值为-8分。然而，当涉及到客户数量时，这些企业的观点平衡值则为+42分。