This research examines brand loyalty and team identification among fans of National Football League (NFL) teams and how loyalty to football, NFL teams and athletes is impacted by the changing dynamics

Zenodo2019-10-29 更新50

Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal

足球俱乐部数字化互动

球迷行为分析

Website Interaction between a Football Club and its Supporters: The Case of Sporting Clube de Portugal

Digital Science - Figshare2026-03-27 更新70

National team fans' prosocial and antisocial behaviors: the role of number of players from local team

竞技体育心理学

球迷行为分析

This study analyzes national team fans’ ingroup prosociality and outgroup hostility. It is hypothesized that national team fans’ whose supported team has more players in the national team will have in

Mendeley Data60

Number of NBA games viewed on average by fans in the U.S. in 2024

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