eCommerce Benchmark KPIs: Sports Equipment in Morocco

In 2023, next to an add-to-cart rate of 10.3%, a cart abandonment rate of 82.7%, and a conversion rate of 1.8%, the eCommerce Benchmark KPIs for Sports Equipment in Morocco also consist of an AOV of US$72.8, a discount rate of 8.6%, and a return rate of 3.1%.

于2023年，摩洛哥体育设备电子商务的基准关键绩效指标（KPI）除了10.3%的加入购物车比率、82.7%的购物车放弃率以及1.8%的转化率之外，还包括平均订单价值（AOV）为72.8美元、折扣率为8.6%以及退货率为3.1%。