Reasons to discontinue shopping online South Korea 2022

According to a survey conducted by Rakuten Insight on online shopping behavior among South Koreans as of June 2022, around 57 percent of respondents answered that their reason to stop shopping online was that they preferred physical shops and liked checking out the products before purchasing. For roughly another 22 percent it was important that they were able to find better deals in physical stores.

根据Rakuten Insight于2022年6月对韩国网民在线购物行为的调查，约57%的受访者表示，他们停止在线购物的原因是更倾向于实体店铺，并喜欢在购买前检查商品。对于大约22%的受访者而言，能够在实体店找到更优惠的交易是他们购物决策的重要因素。