The Impact of Influencer Marketing on Consumer Purchase Intentions: Mediating Role of Consumer Attitude

Figshare2025-06-13 更新2026-04-28 收录

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https://figshare.com/articles/dataset/_b_The_Impact_of_Influencer_Marketing_on_Consumer_Purchase_b_b_b_b_Intentions_b_b_b_b_Mediating_b_b_b_b_Role_b_b_b_b_of_b_b_b_b_Consumer_b_b_Attitude_b_/29313827 数据链接链接失效反馈

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资源简介：

The study provides practical insights for marketers to optimize influencer marketing strategies, enhance consumer attitude, and effectively boost purchase intention.

创建时间：

2025-06-13

The Impact of Influencer Marketing on Consumer Purchase Intentions: Mediating Role of Consumer Attitude

资源简介：

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