Latin America: mobile ad investment 2020, by format
收藏www.statista.com2025-01-21 收录
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https://www.statista.com/statistics/871300/distribution-mobile-ad-expenditure-format-latin-america/
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In 2020, rich media was the most invested-in mobile advertising format in Latin America, accounting for 41 percent of the mobile ad spending. Rich media ads are ads which include audio/video/etc. elements supposed to animate consumers to interact with them.
在2020年，拉丁美洲的移动广告投资中，富媒体广告格式独占鳌头，占据了41%的移动广告支出比例。富媒体广告融合了音频/视频等元素，旨在激发消费者与之互动。
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