Survey of Consumer Attitudes and Behavior, February 1994

The Survey of Consumer Attitudes and Behavior series (also known as the Surveys of Consumers) was undertaken to measure changes in consumer attitudes and expectations, to understand why such changes occur, and to evaluate how they relate to consumer decisions to save, borrow, or make discretionary purchases. This type of information is essential
for forecasting changes in aggregate consumer behavior. Since the
1940s, these surveys have been produced quarterly through 1977 and
monthly thereafter. Each monthly survey probes a different aspect of
consumer confidence. Open-ended questions are asked concerning
evaluations and expectations about personal finances, employment,
price changes, and the national business situation. Additional
questions probe buying intentions for automobiles and the respondent's
appraisals of present market conditions for purchasing houses,
automobiles, and other durables. Demographic information includes
ethnic origin, sex, age, and education.