Drivers of Buzz

Name: Drivers of Buzz
Creator: Haiduk, Carolin
Published: 2021-07-08T00:00:00+08:00

University of Hamburg2021-07-08 更新2026-04-17 收录

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Dissertation Project Haiduk, Carolin and Timo Mandler (2021), “Drivers of Pre-Release Consumer Buzz”, Working Paper All project-related files

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2021-07-08