eCommerce Benchmark KPIs: Sweden

In 2023, next to an add-to-cart rate of 11%, a cart abandonment rate of 80.7%, and a conversion rate of 2.1%, the eCommerce Benchmark KPIs in Sweden also consist of an AOV of US$100.5, a discount rate of 13.9%, and a return rate of 12.6%.

至2023年，瑞典电子商务基准关键绩效指标（KPIs）包括11%的加入购物车率、80.7%的购物车放弃率、2.1%的转化率，以及平均订单价值（AOV）为100.5美元、13.9%的折扣率和12.6%的退货率。