Share of consumers who consider sustainability in purchase decisions Australia 2022

Sustainability has become a key purchase criterion for several consumers across Australia, with over 38 percent of Australian consumers surveyed in 2022 indicating that they always considered sustainability in their purchase decisions. Only five percent of those surveyed reported never taking sustainability into consideration when shopping. Sustainable consumption trends in Australia Online shoppers increasingly prefer to shop from ethical and sustainable brands in Australia, with over 40 percent of Australian online shoppers viewing purchasing from ethical brands as important. Many consumers also indicated they were willing to pay more for sustainable products, with consumer expectations for sustainable product availability highest in the household cleaning products sector. Buying locally sourced and produced products is also on the rise among Australian consumers, with over 75 percent of shoppers frequently purchasing local products. Furthermore, in 2022, over two-thirds of consumers in Australia said that they preferred to buy local food produce. Resale market in Australia Australia’s resale market is gaining momentum as consumers nationwide become more sustainability-focused and increasingly try to save money due to cost-of-living pressures. As of July 2022, the value of trading second-hand items in Australia amounted to over 60 billion Australian dollars. Clothing, shoes, and accessories accounted for the largest share of used and second-hand items owned across the country that same year, with games and toys coming in second. Many Australian consumers are utilizing online resale platforms, such as eBay, Amazon marketplace, and Depop, to sell their unused or unwanted items, with several households reporting owning between one and twenty unused clothing items in 2022.

可持续性已成为澳大利亚众多消费者选购产品的重要标准。根据2022年的调查，超过38%的澳大利亚消费者在购买决策时始终考虑可持续性。仅有5%的受访者表示在购物时从未考虑过可持续性。在澳大利亚，在线购物者越来越倾向于选择道德和可持续的品牌进行购物，超过40%的澳大利亚在线购物者认为从道德品牌购买至关重要。许多消费者也表示，他们愿意为可持续产品支付更高的价格，其中对可持续产品可获取性的期望在家庭清洁产品领域最高。购买本地采购和生产的产品的趋势也在澳大利亚消费者中逐渐上升，超过75%的购物者频繁购买本地产品。此外，2022年，超过三分之二澳大利亚消费者表示他们更倾向于购买本地食品。在澳大利亚，随着全国消费者对可持续性的关注日益增加，以及由于生活成本压力而越来越努力节省开支，二手市场正在蓬勃发展。截至2022年7月，澳大利亚二手物品交易的市值已超过600亿澳元。同年，该国拥有的二手物品中，服装、鞋类和配饰占据了最大份额，游戏和玩具位居第二。许多澳大利亚消费者正在利用eBay、Amazon marketplace和Depop等在线二手交易平台出售他们未使用或不再需要的物品，据报道，2022年有多个家庭拥有1到20件未使用的服装。