eCommerce Benchmark KPIs: Electronics in New Zealand

In 2023, next to an add-to-cart rate of 7.9%, a cart abandonment rate of 56.8%, and a conversion rate of 3.4%, the eCommerce Benchmark KPIs for Electronics in New Zealand also consist of an AOV of US$126.4, a discount rate of 11.8%, and a return rate of 7.4%.

于2023年，新西兰电子零售业基准关键绩效指标（KPIs）中，除7.9%的加入购物车率、56.8%的购物车放弃率以及3.4%的转化率之外，还包括平均订单价值（AOV）为126.4美元、折扣率为11.8%，以及退货率为7.4%。