Number of active apps from the Apple App Store 2008-2023

In July 2023, the App Store offered more than one million gaming apps. In contrast, the store had 3.83 million non-gaming apps available in the same period. During the third quarter of 2022, the number of mobile apps in the Apple App Store decreased by almost 25 percent compared to the previous quarter.Apple App StoreThe Apple App Store opened on July 10, 2008 via an update to iTunes. This coincided with Apple’s launch of the second-generation iPhone 3G which supported mobile apps. Applications in the App Store are only available for iOS devices - the tech industry frequently refers to Apple's ecosystem of devices and operating systems as a "walled garden."Leading iOS categoriesAs of 2022, the most popular Apple App Store category was gaming with over 13.66 percent of apps being games. The second most popular app category was business, followed by education, and lifestyle apps. Mobile gaming apps usually generate the majority of their revenue through advertising and in-app purchases with only little more than a third of games being paid downloads. Popular gaming apps in the App Store include Clash Royale, Candy Crush Saga, casino games and Clash of Clans, the currently top grossing iOS game.

至2023年7月，苹果应用商店提供了超过一百万款游戏应用。相较之下，同期内非游戏应用的数量达到了383万款。在2022年的第三季度，与前一季度相比，苹果应用商店中的移动应用数量下降了近25%。苹果应用商店于2008年7月10日通过iTunes的更新正式开放，此次更新与苹果发布的第二代iPhone 3G同步，该手机支持移动应用。应用商店中的应用仅适用于iOS设备——科技行业常将苹果的设备与操作系统生态系统称为“封闭花园”。截至2022年，最受欢迎的苹果应用商店类别为游戏，占比超过13.66%，其次是商业类应用，教育类应用和生活方式应用紧随其后。移动游戏应用通常通过广告和内购获得大部分收入，仅有超过三分之一的游戏为付费下载。苹果应用商店中流行的游戏应用包括《皇室战争》、《糖果传奇》、《赌场游戏》和《部落战争》，目前《部落战争》是iOS平台收入最高的游戏。