吉林省不同区域天猫平台销售数据
收藏浙江省数据知识产权登记平台2024-06-30 更新2024-07-01 收录
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通过天猫平台调取我方品牌店铺商品销售情况表,可评估该店铺在吉林省各区域内销售情况,并通过消费者尺寸、颜色的数据判断,该区域消费者基本情况。实现区域针对性货品销售。根据购买时间,取出对应时间数据,然后 通过字段“颜色”、“尺寸”进行数据透视,一般色比例=(黑色+白色+灰 色)/总量,尺寸比例=各尺寸数量/总 量。计算出区域内占比情况,以此判断色 系受众情况及对应区域客户穿着尺寸情况,调整对应区域生产销售情况。
Extracting the commodity sales report from our brand's store on the Tmall platform allows for the evaluation of the store's sales performance across all regions in Jilin Province. Basic consumer characteristics of each region can also be inferred using data on consumers' preferred sizes and color choices, enabling targeted product sales for specific regions. Next, extract the corresponding time-stamped data based on purchase timestamps, and pivot the data using the "color" and "size" fields. The neutral color proportion is calculated as (number of black, white, and gray products) / total sales volume, while the size proportion is calculated as (quantity of each size category) / total sales volume. By computing the regional proportion distribution, we can determine the audience preferences for neutral color palettes and the typical wearing sizes of local consumers, and adjust the production and sales strategies for the corresponding regions accordingly.
提供机构:
宁波慕新不二电子商务有限公司
创建时间:
2024-05-11
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