Fragrance consumption by male and female products in Italy 2014-2023

From 2014 to 2023, the sales value of toilet water and perfumes both for women and men increased in Italy. Particularly, the consumption of alcohol-based perfumes for women grew from 584.5 million euros to about 857 million euros in 2023.

自2014年至2023年，意大利女性与男性使用的洁厕液及香水销售额均呈现增长趋势。其中，针对女性的基于酒精香精的香水消费额从5.845亿欧元增长至2023年的约8.57亿欧元。