Leading brands on Black Friday in France 2020, by search volume

In 2020, a study examined the best performing brands based on search volume before, during, and after Black Friday in France. Regarding the most performing brands, as Apple is usually highly covered during Black Friday sales, it was with no surprise in the first place. Serious competitors like Nintendo and Sony completed the podium. Thus, looking at the search volume of the most popular high-tech brands, Apple also led the way.

于2020年，一项研究对法国黑色星期五前后搜索量最高的品牌进行了考察。在表现最优秀的品牌中，苹果公司因其通常在黑色星期五销售期间备受关注，因此位居榜首毫不意外。诸如任天堂和索尼等严肃的竞争对手亦完成了领奖台的角逐。因此，从最受关注的高科技品牌搜索量来看，苹果亦一马当先。