Leading reasons to shop during the holiday shopping period Asia 2023, by country

According to a survey conducted by Rakuten Insight in November 2023, sales were the leading reason to shop during the holiday shopping period in Asia. Having to buy gifts was another popular reason consumers in Asia shopped during the holiday shopping period as of November 2023.

根据Rakuten Insight于2023年11月进行的一项调查，销售是亚洲假日购物期间消费者购物的首要原因。截至2023年11月，购买礼物也是亚洲消费者在假日购物期间购物的一个重要动机。