eCommerce Benchmark KPIs: Bags & Accessories in New Zealand

In 2023, next to an add-to-cart rate of 9.2%, a cart abandonment rate of 78.3%, and a conversion rate of 2%, the eCommerce Benchmark KPIs for Bags & Accessories in New Zealand also consist of an AOV of US$147.8, a discount rate of 9.6%, and a return rate of 12.2%.

于2023年，新西兰手袋及配饰类电子商务的基准关键绩效指标（KPI）包括9.2%的加入购物车率、78.3%的购物车放弃率、2%的转化率，同时平均订单价值（AOV）为147.8美元，折扣率为9.6%，退货率为12.2%。