eCommerce Benchmark KPIs: Household Care in Romania

In 2023, next to an add-to-cart rate of 13.8%, a cart abandonment rate of 77.8%, and a conversion rate of 3.1%, the eCommerce Benchmark KPIs for Household Care in Romania also consist of an AOV of US$26.7, a discount rate of 13.8%, and a return rate of 2%.

于2023年，罗马尼亚家庭护理类电子商务基准关键绩效指标（KPIs）包括13.8%的加入购物车率、77.8%的购物车放弃率、3.1%的转化率，同时亦涵盖平均订单价值（AOV）为26.7美元、13.8%的折扣率和2%的退货率。