浙江省杭州市九洲大药房和睦路店销售分析数据

采集了九洲大药房和睦路店销售分析的销售数据，分析得到复购数、SKU活跃数、效期数、均次价、均次SKU等关键指标，不仅可用于实现门店库存优化、备货策略、定价策略、商品策略等精准经营决策管理中，优化运营效率，提升市场竞争力；还可用于行业分析与市场调研、供应链管理、金融投资与风险评估、消费者行为分析等场景有需求的企业或机构，包括同行业药店或连锁店、药品供应商和分销商、市场营销与广告公司、政府与监管机构等。1.数据来源
采集了销售时间、损益金额、滞销金额、来客数、成交数、库存、经营额等数据。
2.数据处理
分析九洲大药房和睦路店的以下参数：
复购数：在统计周期（一年）内，再次购买商品的老顾客比例。
SKU活跃数：在统计周期内，有销售记录的商品种类数量。
效期数：指库存中商品的期限分布情况，监控临期SKU商品数量。
均次价=经营额/成交数;
均次SKU：每笔交易平均涉及的不同商品种类数。

This dataset is compiled from sales data collected at the Hemulu Road Branch of Jiuzhou Pharmacy, with key performance indicators (KPIs) including repurchase rate, active SKU count, expiration status metrics, average transaction price, and average transaction SKU count derived through analysis. It can be applied in two core scenarios:
1. Precise store operational decision-making and management, such as inventory optimization, stocking strategies, pricing strategies, and product assortment strategies, to enhance operational efficiency and market competitiveness;
2. Supporting enterprises and institutions with relevant needs in scenarios such as industry analysis and market research, supply chain management, financial investment and risk assessment, and consumer behavior analysis. Covered stakeholders include peer pharmacies and chain stores, pharmaceutical suppliers and distributors, marketing and advertising firms, as well as government and regulatory agencies.

1. Data Source
Sales-related data including sales timestamp, profit and loss amount, slow-moving inventory amount, number of in-store customers, number of completed transactions, total inventory, and total operating revenue are collected.

2. Data Processing
The following parameters of the Hemulu Road Branch of Jiuzhou Pharmacy are analyzed:
- Repurchase rate: The proportion of returning customers who made repeat purchases within the statistical period (one year).
- Active SKU count: The number of product categories with recorded sales within the statistical period.
- Expiration status metrics: Refers to the expiration date distribution of products in inventory, used to monitor the quantity of soon-to-expire SKU products.
- Average transaction price = Total operating revenue / Number of completed transactions;
- Average transaction SKU count: The average number of distinct product categories involved in each individual transaction.

搜集汇总

数据集介绍

特点

该数据集包含浙江省杭州市九洲大药房和睦路店的销售分析数据，涵盖多个关键指标如复购数、SKU活跃数、效期数等，适用于门店经营决策和行业分析等多种场景。