West German Consumers 1960

Survey from the field of market research.

Topics: Extensive determination of the possession of durable consumer
goods; planned purchases; possession of camera and frequency of use;
beverage consumption; use of groceries, synthetic fiber clothing,
detergents and cleansing agents, cosmetics as well as medication;
mail-order purchases; reading magazines; social ties; personal baking
and preparing of meals; interest in cooking.

Demography: age (classified); sex; marital status; number of children;
school education; occupation; income; household income; size of
household; composition of household; state.

Interviewer rating: social class of respondent; city size.