Criteria consumers consider define sustainable fashion in European countries in 2023

Of the surveyed countries, France, Germany, Italy, and the United Kingdom, the UK had the highest proportion of respondents who believed the protection of the environment defined whether a fashion item is sustainable. In Italy, the materials used was the leading criterion.

在所调查的国家中，法国、德国、意大利以及英国，英国受访者中认为环境保护定义了时尚产品是否可持续的比例最高。在意大利，所用材料成为首要评判标准。